As part of Eastmont Community Center’s new Entrepreneurship Readiness Program, Brand LA recently delivered an impactful workshop through its Small Business Marketing Program, empowering local entrepreneurs and startup founders with the Marketing tools and strategies needed to grow their businesses in the Los Angeles region.
Practical Marketing Strategies for East LA Entrepreneurs
The workshop, tailored specifically for the program’s first cohort, offered actionable insights on branding, audience engagement, and community-driven marketing. Participants explored how to tell their brand stories effectively, leverage social media for growth, and connect with their target markets in meaningful ways.
The session was designed to address the unique challenges small business owners in East Los Angeles face, providing them with the practical skills to elevate their visibility and build sustainable success.
Bilingual and Accessible
In alignment with the diverse needs of East LA’s entrepreneurial community, the workshop was conducted in "Spanglish." This bilingual approach ensured every participant could fully engage and benefit from the resources provided, removing language barriers to learning and implementation. East LA entrepreneurs came from various sectors and their small businesses represented efforts from different levels of operational infrastructure and Marketing knowledge—something Brand LA is used to managing across the region.
Strengthening Community Through Collaboration
Brand LA’s collaboration with Eastmont Community Center underscores a shared commitment to fostering local economic growth. By equipping entrepreneurs with essential marketing knowledge, the initiative drives tangible results for small businesses in East LA.
About Brand LA’s Programs
Brand LA’s Small Business Marketing Program is just one of many initiatives designed to empower diverse entrepreneurs in Southern California. Through workshops, webinars, and tailored marketing strategies, Brand LA helps businesses navigate challenges, capitalize on opportunities, and thrive in competitive markets. With a focus on innovation, community impact, and cultural inclusivity, Brand LA is committed to driving economic growth and creating lasting change for small business owners.
For updates on Brand LA programs, follow @brandlaorg and stay tuned for more opportunities to grow your business with Brand LA.