2024
El Gran Festival of East L.A. is a community-driven initiative to showcase the incredible talent and entrepreneurial spirit of East Los Angeles, including notable areas like Boyle Heights, Montebello, San Gabriel, and Downtown Los Angeles.
In collaboration with In the Making, El Sereno Night Market and 323 Flea Market, and the Office of Supervisor Hilda Solis, we are working tirelessly to create a platform where local entrepreneurs can sell, buy, and celebrate their contributions to the community.
This is the second year Eastmont Community Center’s sponsors, partners, and volunteers come together in our continued effort to enhance the quality of life for families in East Los Angeles. This platform celebrates local entrepreneurship to foster community spirit, and we need your support.
FREE ADMISSION AND PARKING
60 + LOCAL VENDORS 10 + FOOD VENDORS
El Gran Festival of East L.A.
2024 Sponsorship Opportunities
Support Eastmont Community Center's 2024 event by becoming a sponsor. For more information please contact us now!
To confirm your sponsorship or for more information, please get in touch with Araceli Sandoval Gonzalez
araceli@asgstrategyconsulting.com
or (310) 365-8273.
ENTERTAINMENT / 2024 HEADLINERS
Subsuelo is a global bass crew from Los Angeles that brings together cumbia, hip-hop, salsa, dancehall
and reggaeton, layered with live percussion and guest instrumentalists Named "Best Eastside Club
Night" by LA Weekly, Subsuelo first started as a house party in Boyle Heights, and has since travelled
the world, with DJs Ethos and Canyon Codhy bringing its unique sound to Coachella, Boiler Room, Red
Bull Music Academy and beyond.
“A Pre-Columbian Rave, With Subwoofers” LA Weekly
04/27/2024
Doris Montenegro y Su Sonora Explosiva
PROFESSIONAL
WORKSHOPS
EAST L.A. LIBRARY
Workshop
Elba joined ELACC as a Housing Counselor in 2010. In her current role, she oversees ELACC’s asset building programs and ELACC’s Policy Agenda and Systems Change work. This includes its Housing Counseling, financial education, free tax preparation through the Volunteer Income Tax Assistance (VITA) program, social and micro-loans, and ELACC’s work supporting local small businesses and street vendors. She represents ELACC in various coalitions to advocate for social and economic justice for our communities.
Workshop
Cindy began working with ELACC’s Community Wealth Department as a Program Assistant in 2012, later moving into the position of Outreach & Intake Specialist, focusing on recruiting and enrolling new participants. She was a Housing & Financial Counselor before her most current role as a Financial & Small Business Coach. She is also the lead for our social and small business lending programs. Through her work she helps individuals to stay on track on their finances, credit and helps micro-entrepreneurs formalize their businesses and access capital.
ON-STAGE
PANELS
PARTNER ORGANIZATIONS
2024 PANEL
Explore how collaboration, support networks, and shared resources drive business growth. Hear real stories from thriving entrepreneurs and walk away with actionable insights to fuel your own journey.
SUPPORT
With over 25 years experience in the mobile vending industry, Revolution Carts is a grassroots, dedicated advocate and resource for sidewalk vendors.
DESIGN
Developer of the first ever health compliant sidewalk hot hold cart for Los Angeles, available in both propane (outdoor use) and electric (indoor use), with a grill cart option on the horizon.
SUCCESS
Focusing on educating and introducing vendors into the formal economy by providing profitable, but more importantly SAFE spaces to sell.
